Since people have found, known, and believed that SEO is an inseparable part of online marketing which has been writing the success stories for the online businesses; they have also spun several myths and rumors around the so called term. Down here you’ll get to see 5 such rumors being dismissed.
• It has got the power to guarantee top ten search engine ranking for your site
Some SEO firms might talk of such guarantees and claims but these are nothing more than mere myths. Nobody other than the search engines can guarantee such things. You can look forward to good ranking but not to any such guarantee.
• Search Engine Leads aren’t that important as other Leads
This is nothing more than a useless notion. In fact search engine leads are the most important ones as they come from those who have actually been searching for those products and services for which the search engines have indexed you. You can very well say that they have come searching for you and if you really want them to find you go for keyword analysis and use proper keywords.
• Websites can be optimized only at their developmental stages
This is an utterly nonsensical belief. Though it is true that many people go for search engine optimization at the developmental stage of their sites but it is not with all the websites on the web and moreover optimization is not such an operation for which you’d say once done and get result forever, one needs to undergo SEO campaign every once in a while.
• The more the keywords are repeated on a page, the higher will the page’s ranking
This is one of those rumors which not just work like a mere rumor but instead create havoc and ruin up your entire marketing efforts. Most search engines allows about 3% of keyword inclusion and if included more than this, it is considered as keyword stuffing which makes your site appear a spam-site .
• Updating your site has no effect on the ranking of your page
Well that’s again a false claim and will not help you if you believe in it. Your site requires routine maintenance for several many reasons like the material on your site must have become unwanted; your site is on the verge of becoming outdated you need to make it up to date; there are plenty of broken links which need fixing, and so on. Thus, it is important to update your site time to time, so that visitors and search engines both find your site useful and worthy.
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