Facebook Tips to Increase Likes

Facebook Tips to Increase Likes

• Email existing prospects to let them know you have a Facebook page  and ask for them to drop in and like your page and provide a link to reduce the friction of making that effort. In other words don’t make them ‘think”. Make it easy.

•  Invite friends to seed you page if you don’t have any likes yet.
• Embed a “Facebook social plugin” on your blog in the right side banner preferably up near the top that provides the functionality for readers to ‘like’ your page even when they are not on Facebook
• Create a landing page as your welcome page encouraging ‘likes’ that is highly visible and obvious
• Create a Facebook reveal page to provide that provides access to exclusive content but only when you ‘like’ the page. This exclusivity can make them feel like they are part of the ‘club’ at a very simple level.
• Offer them a free gift or PDF in the email to” like” your page
• Link to your Facebook page in your email newsletter banner. This could be at the top of the page the right hand side banner as well as at the bottom of the newsletter. Digtal design dictates that providing several options is much more effective than just one.
• Join Facebook groups in your categories of interest – and post a blog post that will drive traffic to your Fan page and connect with you on Facebook
• Capture emails for your email marketing database on your Facebook page. You need to keep in mind that email maybe old fashioned but it works and it works big time and I don’t see that changing anytime soon. So make it easy for people to subscribe by email to receiving news, updates and your blog posts when they are on Facebook via email.
• Provide a link in Facebook to prospects to subscribe to your Blog via RSS

There is one thing to keep in mind with Facebook ‘likes’ and that is that Facebook does not update everyone’s news feeds that ‘like’ your page. Facebook uses a algorithm called “EdgeRank” that determines which fans will receive your page update. It is determined according to how closely engaged you are with the fan.

Social Media Traffic - Advance Segment - Google Analytics

Check All Social Media Traffic - Advance Segment - Google Analytics

I am sure you would love to. Here 'segments' feature in Google Analytics can help you. There are two types of segments in Google Analytics: Default Segments and custom segments.

Default segments (like All visits, New visitors, Returning Visitors etc) are predefined. So all you have to do is select and use them. For our report we will use the following default segments: 'Paid Search Traffic', 'Non-Paid Search Traffic' and 'Direct Traffic'. We will also create two custom segments: 'Social Media Traffic' and 'Traffic from referring sites'. I could have used the 'Referral Traffic' default segment instead of creating my own  'Traffic from referring sites' segment. But i didn't. This is because the 'Referral Traffic' segment also includes traffic from the social media sites which i want to show separately as 'Social Media Traffic'. So i will exclude the social media traffic from referral traffic when creating my own 'Traffic from Referring Sites' segment. Here is what i did to create it:

1. Login to your google analytics account.
2. Select Profile where you want to implement this segment.
3. Select Advance Segment. (Fig-1)

(Fig-1)

 

     4.  Select New Custom Segment (Fig-2)

 

(Fig-2)

     5. Give the Name of segment in Name text box as Social Media Traffic.

     6. Select Include option (by-default its selected).

     7. Click on Ad Content and search 'Source' (Fig-3)

(Fig-3)

 

     8. Select Containing (Fig-4).

(Fig-4).

     9. After Selecting Containing give the social networking site name E.g Facebook. (Fig-5)

(Fig-5)

 

    10. After Step 9. Click on Add 'OR' statement. Add a dimension or metric. and again choose Source. 

          and give social networking site name. E.g twitter

    11. Repeat Step 10 for all social networking sites. E.g I'm Selecting few i.g plus.google, youtube, twitter,   facebook and linkedin. (Fig-6)

(Fig-6)

      12. Now Test Segment. (Fig-7)

(Fig-7)

     13. Now data will come if your given condition matches result. (Fig-8)

(Fig-8)

      14. Save this sengment.

      15. Whenever you want to see traffic from social media. Just Select Social Media Traffic in your Advance Segment Section. (Fig-9)

Google+ Brand Pages Supports Multiple Admins

Google+ Brand Pages Supports Multiple Admins

Multiple page manager functionality

When Google+ launched brand pages, they did so without the capability of multiple page managers or shifting page ownership. As of December 20, however, you can now have a team of up to 50 people controlling your organization’s Google+ presence. You can also transfer ownership of the page from the original creator to any other page manager. Page owners and page managers have the same powers over the Google+ brand page, except in two areas: only page owners can transfer ownership and delete the page. Whenever a change is made to the page, all the other page managers and the owner will receive a notification detailing what was changed.

Aggregate +1 count

Before this week’s brand page updates, your page showed two different number counts: people who had added your page to circles, and people who had given your page a +1. Google has not made these two different actions any less confusing, but they have combined the two number counts into one total that is now shown on your brand page.

This makes it easier to get a brief overview of how many people like you and your content, regardless of whether or not they’ve added you to their circles yet. Since Google+ is still in relatively early stages, many people won’t understand the difference between a +1 and adding you to their circles for a while longer.

Improved notifications

Pages will now have the capability to receive notifications on interactions, like comments, mentions, +1s on posts, and post reshares, making brand pages function more like individual user profiles. As previously stated, page owners and managers also now receive notifications when others associated with the page make edits. Google+ has also improved notifications for individual users. Instead of just reading “Person One commented on your post,” you’ll now see a preview of what Person One actually said on your post.

“Volume control” for streams

You can now control how many stories you see in your streams from each of your designated circles through a new feature called volume control. By sliding a ball on a slider to the right or the left (much like how you control the volume on most electronics), you control the “volume” of each of your circles. You can opt to show all, most, some, or no posts from each one of  your circles.

Photo Lightbox

Google+ has also given a makeover (and a new name) to their photo galleries, now called Lightbox. Lightbox brings “improved navigation, enhanced comment legibility and better overall utility” to the photo experience. The on-screen photos are larger with a hide-able comment section. They’ve also added seasonal tools to the creative photo kit, just in time for holiday albums.

A Guide - Google Search plus Your World

Google Search plus Your World

Google’s new personalized search takes the old social search a step further. Search plus Your World introduces three distinct features that are sure to dramatically impact the way people search in the future.

1. You will now see privately shared content in your search results. You’ll still see pages that your friends have publicly given a +1, but now your search results will begin to include private or “Limited” Google+ posts and photos that have been shared with you, as well as pictures shared with you on Picasa. Although it seems weird to see public and private content side by side in a search, your privacy settings have not changed. Think of it as a standard Google search, now integrated with the Google+ search function.

2. Google+ profiles will appear in search and search results. Although Google+ pages already announced the direct connect search feature, personal profiles will now also appear in the autocomplete box and search results. If you begin to search the name of a person in your Google+ circles, autocomplete will suggest a personalized profile. Clicking on this will direct you to search results specifically for this person, collected from Google+ and around the web.

3. You’ll receive people and page suggestions related to your search. In an example taken from Google’s blog, say you search the term “music” on Google. A sidebar will pop up with suggestions for who you might like to add to your circles – musical artists, music reviewers, music publications, etc.

What does this mean for online marketers?

If your business doesn’t already have a Google+ page, get one right now. Search plus Your World is poised to revolutionize the way people find information, and your Google+ presence is now more valuable than ever. For those in the world of online marketing, this new type of search means that creating content people want to +1 and share on Google+ is even more essential. Integrate a +1 button into your website or blog. Optimize your Google+ profile, page, and posts with SEO keywords.

What if I don’t want personalized search results?

Search plus Your World is the new default search setting, but you have the choice to opt-out. You can turn personalized search off permanently, or toggle it on a per-search basis via a button at the top of your search.

Gmail Trick – Use Same Gmail Account for Multiple Online Accounts

Sometimes you need to sign up on single site more than 1 time. But for creating new accounts on same site you need different email addresses. Today I am going to discuss about a great Gmail trick using which you can sign up on same site many times using your single Gmail account.

Are you spammer who wants lot of email ids or some crazy user who wants to make much fake account? haha! Simply If you wish to make multiple account in any website with just one Gmail ID? Do you think it is possible?

Yes, Its possible !!!

Yeah you can make use your Gmail ID to create multiple accounts on any website. The trick works because Gmail see no difference between sandeeprohilla.gzb@gmail.com and sandeeprohillagzb@gmail.com.

All other websites other than Gmail see difference between sandeeprohillagzb@gmail.com and sandeeprohilla.gzb@gmail.com For them both are two different Email IDs. They will register the Email ID and will send conformation mail to the ID you have given but for Gmail there is no importance on [.] in your Email ID it will redirect all emails to your original email id.

1. Say your Gmail ID is sandeeprohilla.gzb@gmail.com
2. You go to Twitter and signup there with sandeeprohilla.gzb@gmail.com
3. You will get conformation email on your ID
4. Again you signup at Twitter with s.andeeprohilla.gzb@gmail.com
5. Twitter will send Email to s.andeeprohilla.gzb@gmail.com but Gmail will redirect that email to sandeeprohilla.gzb@gmail.com So you can use same email id to make multiple account on one website and with only one Gmail ID

Those who will be having long Email ID can take maximum benefit with this trick.

More number of characters in your email = more account on same website Like if you have Email ID as sandeeprohilla.gzb@gmail.com then you can create many accounts with single email.

You can create 25 accounts on any same website with the above given Email ID. Start from s and move [.] till b.

Enjoy! This trick and share what benefit you have taken from this trick.

Benefits of this trick !!

• Redirecting all your mails from different Mail IDs to one Mail ID
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Remove Google Panda Effect

Remove Google Panda Effect

1. Interlinking

Well linked posts are always preferred and it allows the reader to easily navigate on your site. This requires page navigation or static text linking. I am not recommending image link, as it is not crawled by search engines, so this thing can’t tell that you have linked your page.

Interlinking and SEO are interrelated and is crucial to SEO strategy. It shows how you link your inner pages, the web pages residing your domain. It may also include:

Navigation text links: Some people consider images as their navigation links, but in case if you use ALT attribute of the image tags and use right text with it, it is like using anchor text. But the main point is you can use your navigation to create right keyword density by using proper anchor text. Through your navigation, if you link to your guest post service page by using ” Guest Post Services” as your anchor text it is far better than simply using an image without the ALT attribute.

Breadcrumb links: These are the navigation links that appear at the top of the page as your visitor first clicks in a category, then a sub-category and then a link. For example Gadgets >> Mobiles >> Acer. All the expressions in the above mentioned breadcrumb navigation example contain relevant keywords.

Now What You Need To Do?

• Use page navigation plugin which shows next and previous post in every single post.
• Use related post widget (or plug-in)
• Use recent post, featured post plug-in.
• Use SEO auto links plug-in or link a static text with proper anchor.

2. Sitemap

Sitemap is utmost important so make a sitemap for readers as well as for search engine. Sitemap created for your website tells the bots like googlebot, or bots from yahoo, bing and others, which part it needs to index. So if you want your blog or site to get indexed by search engines like Google, Yahoo, Bing etc. then it is the utmost important part.

Once I asked my fellow blogger about the use of Sitemap and like a newbie I asked:

I would like to know that do we need a sitemap for a website and is that really necessary to have it either .html or .xml one. IF suppose the site is perfectly navigated by crawlers and users too then also does it requires to have a valid sitemap??

The answer to which I got was:

Having a Sitemap is good for two reasons.
Firstly it helps visitors to navigate their way around your site.
Secondly it helps the search engines find all or at least a lot of the pages you have, so they can then crawl and index them.
I think it’s better to have a normal page as a Sitemap, it’s more visitor friendly than XML ones. Problem is if you have a large website it`s harder to create, and if you keep adding new pages harder to keep updating it manually.

An HTML sitemap is used by visitors to navigate between the web pages. This make website user-friendly and visitors loves to visit the site again and again.
An XML sitemap is used by Google for gathering the information about the site.
Both these types of sitemap is very helpful in website promotion. Also sitemap must be updated regularly if a new page or new content is added.
A sitemap is always recommended on a website which is based on Ajax or flash.

3. Links From Your Site

Try to limit the number of outgoing links to make the page effective in search index. Also try to look out for these things in your site:

• No broken link
• Dead link
• Malware link
• Bad Links in your comment section

4. Proper Use of Anchor Text And Related To Links

Fooling your readers is a bad idea for few extra page views. But what is Anchor text? O.o Umm Anchor Text Yess… Anchor Text is visible, clickable text in a hyperlink. It basically tells the search engines what the page is all about. It actually determines the ranking that page will receive by search engines.

If we use it wisely, anchor text can boost your rankings in search engines. Search engine algorithms are designed in such a way that it can offer highly relevant search results and this is where anchor text comes in to play.

Anchor Text Can Be Used In:

• Links on your home or main page – important spot
• External links – links from other sites
• Internal links – links on your pages
• Navigation maps

5. Use of Alt Tags

Use descriptive way to make an image identifiable with some related words and use Alt tag for your image. Don’t keep image name as “img001″, it will not do any favor as it has nothing to say about your image. These things should be descriptive and in proper way for your image:

• Title
• Description
• Keyword tag

Why Alt attribute are useful?

It brings following benefits to your website:

• Today there are various web browsers with different capacities, some can not display images or only a restricted set of type of images, and some are configured not to load images but if your code has the alt attribute set in its images, then you can get the preference of most of the browsers and they will display the description you gave instead of the images.
• Moving on to visitors, some of them have color-blindness, far sightedness, now here the alt attribute is of great help, for those people who can rely on it to have a good idea of what’s on your page.

6. Use Robots.txt File

You can block any page by using Robot.txt file, which you don’t want to indexed or crawled. Robot.txt files allows or disallow spiders, which pages to crawl and which not to.

For example: If you don’t want to crawl old updates, which is the negative part of the SEO, then you can disallow it in Robot.txt files. Old updates are like, if you have updated an old post, than that post will not be indexed again.

7. Design

Your design should be catchy and it must be same on all the browsers, so you need to test your website in different browser. The best way to test your site is to test it in any text browser, to make sure that your site is visible properly to search engines. For example sometimes I check my site on every browser, such as Epic, Mozilla, Chrome, IE9, and the conclusion which I got is, some of the browsers are not able to show every unique aspect of my site. So for that I prefer Lynx Text browser.

A Text Browser?

Text browser is a program that lets you surf internet, view websites and web pages and even you can send emails and a lot more. Epic, Mozilla, Chrome, Safari,IE9 and many more all are the graphical browsers because they, typically, display all the contents of a web page including text, images, videos and flash animations. They all have the sense of good-looking graphics, but in Text browsers you can’t find anything like that.

A text web browser displays only the text on a web site with any links. It cannot display any images, video or flash animations.

A text browser is a good way to check how a search engine bot views your website. You don’t need to download this browser as you can check it free on Internet. You can check it here on SEO Browser and Lynx Viewer.

8. Load Speed

You must know how to speed up your wordpress blog or any site. Check your site load speed. You can use Page Speed, Yslow and WebPageTest for it. Try to work on their recommendations. You can check your website load time from various tools, one of the famous is pingdom tool.

For decreasing the load speed you must pay attention towards plugins, scripts which you are using and you must work on their recommendations. You can also use, cloudfare which offers a free option for decreasing load speed.

9. Link Exchange

Excessive linking is not so good so avoid excessive link exchange. Share your link with your Niche related site but it shouldn’t be excessive. Don’t buy links, natural link building is the best way to gain quality links, you can use three-way link exchange method for it.

Natural link building helps in increasing your website online reputation and without losing search engine credibility. Exchanging links in a limit is a good idea but excess of everything is bad, so don’t so it in excess. You can also trade links, with your fellow bloggers, but in this case also I will suggest you to work on three-way concept. For example: A, B & C are three websites, seeking for link exchange opportunities, so what they must do to maintain the decorum of search engines? Here it goes..

A gives link to B, B gives link to C and C gives link to A, in this way you created a network and you can do it with other sites also. Create a link network, exchange the links the three-way concept, then surely it will be beneficial for you. But make sure you link your site with your Niche related websites.

10. Write For Humans And Not JUST For Bots

Your website should be dedicated to your readers not to search engines. Yes there’s a need to optimize the website for better ranking and traffic but your aim should be on writing quality content.

Things you need to avoid:

• Hidden links
• Inappropriate keyword
• Cloaking
• Duplicate content
• Bad neighborhood
• Website for only rankings to earn some money